01
ECOMMERCE & DIGITAL PLATFORMS
Commerce built around your business.
Custom ecommerce stores and digital platforms designed around your customers, catalogue, operations and long-term growth.
Explore ecommerceDIGITAL COMMERCE, PRODUCT & GROWTH STUDIO
Digital platforms built to move businesses forward.
We design, build and grow digital platforms for established companies — from ecommerce and UX to search, integrations and long-term digital growth.
ONE CONNECTED TEAM
StrategyUX/UIEcommerceDevelopmentSEO & GrowthSystems Integration
OUR EXPERTISE
From digital strategy to systems that actually work.
We combine product thinking, design, engineering and growth so every part of the digital experience works toward the same business goal.
02
SEO & ORGANIC GROWTH
Visibility that compounds over time.
Search strategies built around qualified demand, technical foundations, useful content and measurable commercial outcomes.
Explore SEO03
UX/UI & CONVERSION
Complex products made easier to use.
Customer journeys, information architecture and responsive interfaces that make digital products easier to understand, navigate and buy from.
Explore UX/UI04
SYSTEMS & INTEGRATIONS
Digital platforms connected to the business.
ERP, CRM, warehouse, PIM, payments, marketplaces and custom APIs connected into reliable workflows instead of isolated tools.
Explore integrationsWHEN WE CREATE THE MOST VALUE
When digital stops being a marketing task and becomes a business problem.
Your current platform can no longer support the business.
Technical debt, slow workflows, poor UX, difficult administration or infrastructure that limits growth.
Your digital platform needs to communicate with the rest of the company.
ERP, warehouse, CRM, accounting, suppliers, marketplaces, payments and internal systems.
Acquisition and conversion have stopped scaling.
Search visibility, content, analytics, customer journeys and conversion need to work as one system.
The business is entering new products, markets or countries.
Languages, currencies, operations, catalogues, data and regional customer expectations become more complex.
CONNECTED DIGITAL INFRASTRUCTURE
Not just a website. A digital system for the business.
The storefront is only one layer. Serious digital platforms need reliable data, clear customer journeys and integrations that keep operations moving.
DIGITAL CORENAIPEXOExperience + systems + growth
ECOMMERCEERPSEARCHCRMPIMANALYTICSLOGISTICSCONTENT
HOW WE WORK
One team from the first question to long-term growth.
We keep strategy, experience and implementation connected instead of handing the project from one isolated discipline to another.
Understand the business.
Customers, products, goals, processes, data, current systems and the constraints behind the project.
Define the right system.
Strategy, architecture, priorities, customer journeys, scope and measurable outcomes.
Design and engineer.
UX/UI, development, integrations, testing and the details that make the platform reliable.
Launch, learn and improve.
Measurement, search, optimization, releases and long-term development as the business changes.
WHY NAIPEXO
Small enough to stay close. Experienced enough to handle complexity.
Business before technology
Technology follows the business model, customer needs and operational reality — not the other way around.
Senior involvement
Direct communication with the people responsible for the thinking, design and implementation.
Design + engineering
Strategy, UX and implementation are treated as one connected system rather than separate deliverables.
Long-term thinking
We build platforms that can evolve instead of becoming the next rebuild project.
BUILD + GROW
Building the platform is only the beginning.
Search, content, analytics and continuous optimization turn digital infrastructure into sustainable growth.
Explore SEO & organic growth01DISCOVERSearch + demand
02VISITContent + experience
03CONVERTUX + commerce
04RETAINData + optimization
INSIGHTS
Thinking about ecommerce, search and digital growth.
WooCommerce ERP Integration: Products, Stock, Pricing and Orders
A WooCommerce-specific ERP integration guide covering products, variations, stock, pricing, customers, orders, webhooks, Action Scheduler, HPOS and recovery.
Read articleEcommerce Conversion Optimization: Fix Friction Before A/B Testing
A practical ecommerce CRO framework for diagnosing product discovery, product-page, mobile and checkout friction before running experiments.
Read articlePIM Integration: Architecture for Product Data Across Ecommerce Channels
A practical PIM integration architecture for product models, data ownership, channel readiness, ecommerce mapping, events, media, reconciliation and multi-market commerce.
Read articleSTART A PROJECT
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Tell us where your business is today, what is holding it back and what needs to change.
WORKING FROM EUROPECollaborating worldwide.